Setup Your Homemade Perfume Business B3

- Understand all about perfumes. Note: You'll be added to the perfume making master course if enrolled for this course.

- Engage with the Alippo App to learn about the Group and module introductions while exploring its features.

- Complete the form with your details so our team can tailor-build your brand for a personalized and seamless experience!

- Complete our logo design form to kickstart the creative process for your brand identity. Provide essential details about your vision, preferences, and style to receive a custom-designed logo tailored to your business needs.

- Discover a variety of sleek and professional business card templates tailored to suit your brand identity. Choose from an array of designs to make a lasting impression on your clients and partners.

- Complete this concise form to apply for GST registration for your home business. Provide essential details such as business information, turnover, and attach required documents like proof of identity, address, business ownership, and bank details. Ensure accuracy for swift processing, and declare the information's correctness before submitting.

- Please fill out the form with the correct details. - Join the meeting link shared in the group scheduled three times a week - on Tuesday, Thursday, and Friday at 3 pm - to complete the registration process.

- This handbook provides detailed answers to frequently asked questions about GST regulations, compliance, and procedures.

- Understand the basics of business.

- Learn about business maths & various terms.

- Understanding the legal compliances and Licenses better. How do these licenses help building a stronger business foundation

- Exploring the niche market to understand the competitive landscape and discover the most suitable products for your specific genre.

- Learning about niches, segments, and research platforms to explore and understand.

- Working out a product range based on the Indian audience and their likes.

- Explore our comprehensive vendor list featuring trusted suppliers and partners for all your business needs. From ingredients to packaging, find reliable vendors to support your operations and streamline your procurement process efficiently!

- Explore how to manage procurements and select vendors. Learn how to optimize wholesale costing by analyzing cost breakdowns. Understand how to determine final product costs, ensuring competitiveness in e-commerce. Discover strategies for applying discounts to enhance sales approaches.

- Exploring cost breakdowns for both regular and luxury products to learn about optimal costing ranges.

- Learning the concept of mobile photography - Discovering the essential tools and setup (table, light source, camera/phone, tripod) - Understanding the significance of mobile photography

- Exploring six types of photography (group, individual, detailed, packaging, scale, lifestyle shots) - Illustrating each type through pictures and video examples

- Understanding composition (considering colour composition, lines, symmetry, action shots) - Exploring lighting techniques (natural and artificial light) and their applications - Exploring different angles through live examples

- Exploring camera settings, modes, features, size, and resolutions - Discovering recommended settings for android cameras - Exploring in-built features like AF lock, cinematic effects, etc. - Exploring advanced mobile photography techniques (long exposure, panorama, HDR)

- Exploring camera settings, modes, features, size, and resolutions - Discovering recommended settings for iPhone camera - Exploring in-built features like AF lock, cinematic effects, etc. - Exploring advanced mobile photography techniques (long exposure, panorama, HDR)

- Exploring in-built editing features on mobile devices - Learning how to utilize these features effectively - Understanding the functionality of each editing tool (with emphasis on iPhone)

- Exploring tripods and camera holders - Discovering suitable backdrops and props - Exploring creative ways to make your own backdrops

- Understanding the importance of lighting - Learn how lighting can change the whole look & feel of pictures

- Learning how to capture different product shots (ingredients, packaging, scale, environment) - Experimenting with shots using water, glass, etc. - Utilizing minimal props effectively

- Learn the importance of video editing and the basics of video editing techniques. Discover recommended apps such as Adobe Premiere Pro, iMovie, and Kinemaster for video and photo editing

- Learn about InShot, an app that offers photo, video, and collage-making options, available in both paid and unpaid versions

- Learn photo editing with features like gallery import, canvas customization, text addition, filters, stickers, and saving options to gallery or as drafts

- Learn collage editing with the ability to select images from your gallery, use various layouts, swap and switch images, add borders, effects, and similar features as photo editing, and save your final collage without a draft option

- Learn video editing with versatile features including combining photos and videos, rearranging content, removing watermarks, adding music, effects, transitions, trimming, animation, chroma key, and various saving options for quality output

- Understand the elements of design

- Learn graphic editing basics, explore popular editing apps including Adobe suite, and discover the advantages of using Canva

- Discover the features and benefits of Canva, including sign-up, navigation, project creation, free vs. paid options, watermarks, subscriptions, and determining the best fit for a paid Canva account

- How to create templates on Canva

- Learn the complete process of creating visually appealing designs using templates, including template selection, backdrop editing, text customization, element integration, image uploads, alignment techniques, animations, layer management, color manipulation, and graphic design

- Learn to create unique designs from scratch by customizing elements, selecting backgrounds, and utilizing advanced editing features on a plain canvas

- Learn how to save your work in Canva in different formats such as PDF, JPG, and PNG

- Learn to design professional business cards with standard typography, logo placement, cohesive color palettes, and effective use of space while incorporating essential contact details

- Unlock the full potential of Canva for your business with advanced skills in creating and editing professional posters, menu cards, pictures, carousels, logos, and standard ad formats

- Get access to the recommended tool links required to improve your photography skills.

- Exploring the art of capturing product images and enhancing their aesthetic appeal, learning the fundamentals of poster making, understanding the categorization of combos to expand product listings, and exploring bulk upload methods for product management.

- Discover the simple steps to onboard your brand onto Meesho and understand the process easily.

- Learn how to generate a UIN for non-GST sellers and explore the process of listing a new account on Meesho.

- Learn how to incorporate SEO keywords effectively into descriptions. - Explore optimal picture placements to enhance reach and understanding.

- Explore the Meesho Dashboard through a recorded walkthrough, delving into the diverse features to learn, understand, and explore its functionalities.

- Familiarize yourself with platform's interface, features, and policies. - Understand how to list products effectively, manage orders, and interact with customers.

- Learn how to leverage free credits for enhanced reach by running ads on Meesho.

- Learn about the essentials of labeling and packaging, including basic product packaging and box packaging. - Explore the process of listing your brand on Shiprocket and utilizing it for shipping, along with other courier options available. - Understand how to effectively package a parcel containing fragile items to ensure safe delivery. - Explore Amazon Shipping and Meesho Shipping, along with the journey of orders and packaging highlights such as thank you cards, offer cards, handwritten notes, and goodies.

- Explore the optimal packaging methods and options to securely ship items for outstation delivery.

- Embark on a journey of discovery through handwritten thank you notes.

- Explore the intricacies of Instagram, from deciphering analytics to crafting captivating content. Unravel the secrets behind Instagram's algorithms and learn how to leverage insights to enhance your social media presence and engagement.

- Learn step-by-step how to create a business account on Instagram and unlock a world of opportunities for your brand. From setting up your profile to optimizing your bio and linking to your website, this guide will walk you through the process, empowering you to leverage Instagram's powerful features for business growth.

- Learn the art of crafting the perfect Instagram bio that captures attention and conveys your personality or brand essence effectively. Explore tips and tricks to optimize your bio space for maximum impact and engagement with your audience.

- Understanding about Home page, search page, explore page, reel page and Profile page on Instagram, add button

- Understand about carousels, live, collabs, prep sneak peek, frequency, sharing background instances, informal approach, keeping followers engaged

- Understand about feature-packed post creation tool that allows you to pick from a gallery, create drafts, make single or multiple selections, adjust aspect ratio, apply filters, add captions, hashtags, tag people, set reminders, explore partnerships, tag locations, include music, and easily share on other pages or Facebook

- Learn how to enable advanced post settings including scheduled posting, hidden like view counts, disabled comments, Facebook sharing, and improved accessibility

- Discover the power of carousel posts - combining visuals, filters, tags, captions, and music to engage, connect, and share on multiple platforms

- Learn about advanced settings for a post that include scheduling, hiding like view counts, disabling comments, sharing to Facebook, enabling accessibility, pinning, and editing

- Let's dive into the Stories tab and discover what they're all about, where they're visible, how often they appear, and the awesome stories that await us!

- Explore a variety of story types, including text stories, boomerangs, layouts, video stories, dual options, handsfree creations, gallery choices, and filters

- Engage in storytelling through diverse styles, editing, tagging, text, stickers, music, filters, drawing, and saving options

- The story settings include viewing options for hide and closed friends, the ability to allow message replies, options for saving and sharing, controls, and a flash option

- Learn the fundamentals of creating engaging Reels, including introduction, creating from gallery and camera, filters, music, background and sticker buttons, timing and speed control, layout customization, timer usage, dual recording, gesture control, flash utilization, and camera settings with a save option

- Learn the complete process of creating and editing a reel, including video adding, incorporating clips, pictures, music, filters, stickers, and text, reshuffling and trimming clips, adding captions and hashtags, tagging collaborators, utilizing advanced settings, and saving or sharing drafts

- Create diverse and engaging reel content by incorporating various types, planning strategically day by day, leveraging trends, utilizing transitional reels, crafting compelling storytelling, and incorporating promotional elements, with examples for inspiration

- Gain a comprehensive understanding of reel trends, including the utilization of templates, transitions, and remixing techniques, along with insights into audio management and maximizing reach through remixing

- Learn how to utilize Instagram insights and dashboard tools to analyze engagement, posting times, reach, profile activity, demographics, followers, and story insights for effective social media strategies

- Distinguishing factors between a personal profile and a business page include friends versus followers/likes, differing reach, privacy settings, and the use of a business profile for commercial or content-related purposes

- Setting up a business page involves creating a page with a name, category, location, opening hours, contact info, adding a profile photo (logo/owner), selecting a cover photo with the right aspect ratio, syncing it with the profile photo, crafting a bio, using hashtags/owner identification, adding action buttons, including a whatsApp button, enabling invite options, and managing notifications (on/off) with a specific menu option for restaurants

- Explore the features of our business page, including customizable tabs, editing options for bio, hours, privacy, settings, and pictures, along with the ability to like, message, follow, and manage posts, videos, mentions, and featured content

- Learn how to maximize engagement on Facebook by creating various post types, including text, photo, video, and link-based posts, utilizing captions, hashtags, and the boost post option to enhance the relevance and encourage interactions

- Explore the benefits of linking Instagram and Facebook, understand the process of linking through both platforms, explore options for enabling post and story sharing, understand how to check insights for shared posts, explore strategies for improving reach, and gain knowledge on the common option of deleting posts

- Explore the concept of Facebook groups, understand content sharing within groups, learn how to target specific groups based on location and interests, discover how Facebook groups work as a filtered audience base, understand the role of admins and group rules, learn effective posting strategies in groups, and explore attaching WhatsApp links to attract and engage audiences in one centralized platform

- Get acquainted with the versatile messaging platform that revolutionizes communication. In this introduction, explore the myriad features and functionalities of WhatsApp, from messaging and voice calls to multimedia sharing and group chats.

- Elevate your business communication with WhatsApp Business. This specialized account offers enhanced features tailored for businesses, including automated messages, business profiles, and tools to efficiently manage customer interactions, ensuring seamless engagement and growth.

- Exploring different tools on whatsapp business

- Explore catalogue tools on whatsapp business

- How to build a broadcast list - Understand how to promote your products

- Linking your insta and Facebook accounts to whatsapp

- Addressing customer queries, using Automate messages for quick replies, and away messages

- Explore how to share content via the status feature

- Learn about Google Business and how it differs from a website. Explore the various types of businesses on Google and understand how people find you on the platform, specifically its utility for a baking business

- Learn how to register your business on Google Business, choose the perfect category, and provide location, contact, and verification details. Also, learn how to upload pictures, write a business description, and add business hours

- Learn how to set up your business on Google, including messaging, phone number verification, and adding your website, along with integrating links to your Instagram and WhatsApp profiles

- Learn to optimize and manage your Google account efficiently, including setting up and enhancing your business presence on Google, monitoring performance, analyzing analytics, and staying updated with the latest trends while adding products and menus

- Learn about SEO and how it works for Google, explore Google Trends, and discover websites to find relevant keywords

- Learn about Google reviews and ratings, including how to gather them, their impact on performance and search results, and managing them through the Google reviews dashboard

- Learn about content creation trends and insights through dashboard analysis. Explore how to effectively utilize social media to understand your target audience and generate orders.

- Learn about influencer marketing: how to engage audiences with your content. - Explore ways to influence people through your content creation. - Understand the art of providing information and entertainment to grow your youtube presence.

- Learning about planning exhibitions, basic maths, marketing strategies in exhibitions, collaborations with hotels and b2b partners, and understanding hampers in budget and scale for curating

- Exploring the most suitable hamper options across various budgets. How to create an inclusive hamper experience within a limited budget.

- Exploring strategies for maximizing profits from an exhibition stall, including pre-event, during-event, and post-event promotional efforts. Learn how to leverage each stage to understand the audience better and explore methods to come out profitable.

- Understand how to crack corporate orders.

- Understanding the maths behind a successful exhibition. - ⁠Best options to carry for any exhibition. - ⁠Best kind of hamper inclusions in different budgets.

- Celebrating the success of our women entrepreneurs. - Recognising the challenges and outcomes of the struggles to the victory path.

- Practical evaluation to test the potential of our women entrepreneurs.